A Travel Social Network Platform 2X Its Revenue After Migrating To Its New System.

Client Overview:

Our client envisioned a focused social network site that would cater specifically to travel fans. The plan was to establish an online space where travelers would engage, swap itineraries, and construct communities, as well as make money off interaction through a mix of social and business integrations.

Challenges:

• Creating a Real-Time Traveler Community– Developing a community-focused app that enables travelers to connect based on destination, interest, and timing, not itinerary.

• Supporting Business Flexibility– Crafting a scalable platform that would appeal to individuals and businesses, as well as agencies with differentiated models and services.

Solution:

• Cross-Platform & Custom Experience– Built for Web, iOS, and Android, the app enables users to customize their feed, form communities, and use social and travel tools with ease.

• Integrated Travel Methods & Rewards– In-app vehicle booking, provision of tourist guides in-app, gamified rewards, and social sharing make up one ecosystem.

Business Impact:

• 2X Increase in Revenues from Ads and Commissions– User retention, paid advertising, and continuing special promotions.

• Higher User Growth and Brand Reach– The high shareability of the app and good user experience led to a viral brand awareness.